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	<title>G2E Podcasts &#187; Racino</title>
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		<title>Marketing the Racino: Leveling the Playing Field</title>
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		<pubDate>Fri, 18 Dec 2009 04:52:24 +0000</pubDate>
		<dc:creator>Rob</dc:creator>
				<category><![CDATA[G2E 2009 Podcasts]]></category>
		<category><![CDATA[Racino]]></category>

		<guid isPermaLink="false">http://www.g2ecast.com/?p=1026</guid>
		<description><![CDATA[Some racinos are in remote locations, giving the facility a virtual monopoly. Others, however, are forced to compete for the same audience as traditional commercial and tribal facilities. In this session, learn how that disadvantage can be turned around and why marketing a racino can be appealing and creative when properly conducted. Understanding your customer, [...]]]></description>
			<content:encoded><![CDATA[<p><img align="left" src="http://www.g2ecast.com/images/RacinoIcon.jpg" alt="Racino Icon" />Some racinos are in remote locations, giving the facility a virtual monopoly.  Others, however, are forced to compete for the same audience as traditional commercial and tribal facilities. In this session, learn how that disadvantage can be turned around and why marketing a racino can be appealing and creative when properly conducted. Understanding your customer, how to build relationships and how to devote scarce funds to marketing are also discussed.            </p>
<p><strong>Speaker:</strong><br />
<strong>James Rafferty</strong>, Principal, Rafferty &#038; Associates</p>
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		<itunes:duration>43:24</itunes:duration>
		<itunes:subtitle>Some racinos are in remote locations, giving the facility a virtual monopoly.  Others, however, are forced to compete for the same audience as traditional ...</itunes:subtitle>
		<itunes:summary>Some racinos are in remote locations, giving the facility a virtual monopoly.  Others, however, are forced to compete for the same audience as traditional commercial and tribal facilities. In this session, learn how that disadvantage can be turned around and why marketing a racino can be appealing and creative when properly conducted. Understanding your customer, how to build relationships and how to devote scarce funds to marketing are also discussed.            

Speaker:
James Rafferty, Principal, Rafferty &#38; Associates
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		<title>Table Games at Racinos: What are the Issues and How Have They Performed?</title>
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		<pubDate>Fri, 18 Dec 2009 04:50:02 +0000</pubDate>
		<dc:creator>Rob</dc:creator>
				<category><![CDATA[G2E 2009 Podcasts]]></category>
		<category><![CDATA[Racino]]></category>

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		<description><![CDATA[Table games first were added to racinos at Prairie Meadows in 2004, later they were brought to West Virginia, and today many other states are considering following suit. During this session, a panel of racino operators discuss the experience of adding table games to their existing operations. The results of economic analyses looking at the [...]]]></description>
			<content:encoded><![CDATA[<p><img align="left" src="http://www.g2ecast.com/images/RacinoIcon.jpg" alt="Racino Icon" />Table games first were added to racinos at Prairie Meadows in 2004, later they were brought to West Virginia, and today many other states are considering following suit. During this session, a panel of racino operators discuss the experience of adding table games to their existing operations. The results of economic analyses looking at the effect adding table games to a racino’s floor mix has on slot and total revenue are also presented.</p>
<p><strong>Moderator:</strong><br />
<strong>Richard Thalheimer, Ph.D.</strong>, President, Thalheimer Research Associates, Inc.            </p>
<p><strong>Speakers:</strong><br />
<strong>Bill Fasy</strong>, President, Delaware Park<br />
<strong>Therrin Protze</strong>, Vice President Gaming Operations, Delaware North Companies Gaming &#038; Entertainment<br />
<strong>Jack Sours</strong>, President &#038; General Manager, Mountaineer Park, Inc.</p>
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		<itunes:subtitle>Table games first were added to racinos at Prairie Meadows in 2004, later they were brought to West Virginia, and today many other states are ...</itunes:subtitle>
		<itunes:summary>Table games first were added to racinos at Prairie Meadows in 2004, later they were brought to West Virginia, and today many other states are considering following suit. During this session, a panel of racino operators discuss the experience of adding table games to their existing operations. The results of economic analyses looking at the effect adding table games to a racino’s floor mix has on slot and total revenue are also presented.

Moderator:
Richard Thalheimer, Ph.D., President, Thalheimer Research Associates, Inc.            

Speakers:
Bill Fasy, President, Delaware Park
Therrin Protze, Vice President Gaming Operations, Delaware North Companies Gaming &#38; Entertainment
Jack Sours, President &#38; General Manager, Mountaineer Park, Inc.</itunes:summary>
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		<title>Racino Design: Beyond the Grandstands</title>
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		<pubDate>Fri, 18 Dec 2009 04:47:35 +0000</pubDate>
		<dc:creator>Rob</dc:creator>
				<category><![CDATA[G2E 2009 Podcasts]]></category>
		<category><![CDATA[Racino]]></category>

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		<description><![CDATA[The days of rows of slots under the grandstand are long gone. Today’s racinos are attractive, airy, contemporary and welcoming. During this session, operators and designers of modern racinos discuss how their projects are both similar and different than traditional casino design and how the design process is influenced by budget, the market and racino [...]]]></description>
			<content:encoded><![CDATA[<p><img align="left" src="http://www.g2ecast.com/images/RacinoIcon.jpg" alt="Racino Icon" />The days of rows of slots under the grandstand are long gone. Today’s racinos are attractive, airy, contemporary and welcoming. During this session, operators and designers of modern racinos discuss how their projects are both similar and different than traditional casino design and how the design process is influenced by budget, the market and racino goals.</p>
<p><strong>Moderator:</strong><br />
<strong>Don Dissinger</strong>, Senior Vice President, Ewing Cole            </p>
<p><strong>Speakers:</strong><br />
<strong>Brian Davis</strong>, AIA, LEED AP, Principal &#038; Practice Director, Hospitality Design Group, JCJ Architecture<br />
<strong>Bill Fasy</strong>, President, Delaware Park<br />
<strong>Nory Hazaveh</strong>, Principal, SOSH Architects<br />
<strong>Al Luciani</strong>, Principal, Luciani &#038; Associates, LLC</p>
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		<itunes:duration>61:28</itunes:duration>
		<itunes:subtitle>The days of rows of slots under the grandstand are long gone. Today’s racinos are attractive, airy, contemporary and welcoming. During this session, operators and ...</itunes:subtitle>
		<itunes:summary>The days of rows of slots under the grandstand are long gone. Today’s racinos are attractive, airy, contemporary and welcoming. During this session, operators and designers of modern racinos discuss how their projects are both similar and different than traditional casino design and how the design process is influenced by budget, the market and racino goals.

Moderator:
Don Dissinger, Senior Vice President, Ewing Cole            

Speakers:
Brian Davis, AIA, LEED AP, Principal &#38; Practice Director, Hospitality Design Group, JCJ Architecture
Bill Fasy, President, Delaware Park
Nory Hazaveh, Principal, SOSH Architects
Al Luciani, Principal, Luciani &#38; Associates, LLC</itunes:summary>
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		<title>State of the Racino Industry: Past, Present and Future</title>
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		<comments>http://www.g2ecast.com/state-of-the-racino-industry/#comments</comments>
		<pubDate>Fri, 18 Dec 2009 04:45:08 +0000</pubDate>
		<dc:creator>Rob</dc:creator>
				<category><![CDATA[G2E 2009 Podcasts]]></category>
		<category><![CDATA[Racino]]></category>

		<guid isPermaLink="false">http://www.g2ecast.com/?p=1014</guid>
		<description><![CDATA[The addition of slots at racetracks, first begun more than a decade ago in Iowa, has spread to multiple states across the nation and in jurisdictions around the world. While initially designed to save the racing business, many racinos have become gaming resorts of their own. This session will feature leaders of the racino industry [...]]]></description>
			<content:encoded><![CDATA[<p><img align="left" src="http://www.g2ecast.com/images/RacinoIcon.jpg" alt="Racino Icon" />The addition of slots at racetracks, first begun more than a decade ago in Iowa, has spread to multiple states across the nation and in jurisdictions around the world. While initially designed to save the racing business, many racinos have become gaming resorts of their own. This session will feature leaders of the racino industry discussing issues that may confront its growth over the next five years.</p>
<p><strong>Moderator:</strong><br />
<strong>Roger Gros</strong>, Publisher, Global Gaming Business            </p>
<p><strong>Speakers:</strong><br />
<strong>Robert Norton</strong>, Chief Operating Officer, MTR Gaming Group, Inc.<br />
<strong>Bobby Soper</strong>, President &#038; CEO, Mohegan Sun at Pocono Downs<br />
<strong>Ronald Sultemeier</strong>, Vice President Strategic Development, Delaware North Companies Gaming &#038; Entertainment   </p>
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		<itunes:duration>57:41</itunes:duration>
		<itunes:subtitle>The addition of slots at racetracks, first begun more than a decade ago in Iowa, has spread to multiple states across the nation and in ...</itunes:subtitle>
		<itunes:summary>The addition of slots at racetracks, first begun more than a decade ago in Iowa, has spread to multiple states across the nation and in jurisdictions around the world. While initially designed to save the racing business, many racinos have become gaming resorts of their own. This session will feature leaders of the racino industry discussing issues that may confront its growth over the next five years.

Moderator:
Roger Gros, Publisher, Global Gaming Business            

Speakers:
Robert Norton, Chief Operating Officer, MTR Gaming Group, Inc.
Bobby Soper, President &#38; CEO, Mohegan Sun at Pocono Downs
Ronald Sultemeier, Vice President Strategic Development, Delaware North Companies Gaming &#38; Entertainment   
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