G2E Podcasts » Gaming Management Certificate Program

Keynote Luncheon: Lawrence Ho

Rob — Mon, 13 Jul 2009 21:09:39 +0000

Listen to Lawrence Ho, co-chairman & CEO, Melco Crown Entertainment, share his inspiring thoughts on how to stay competitive in today’s evolving gaming entertainment industry.

Speaker:
Lawrence Ho, co-chairman & CEO, Melco Crown Entertainment

NCRG at G2E: When the Fun Stops: Responsible Gaming Challenges in Asia

Rob — Mon, 13 Jul 2009 21:04:59 +0000

While a means of social interaction, gambling habits are considered a private matter in most Asian cultures. Accordingly, neither the potential harms of gaming nor the various ways an operation can protect its patrons and employees from those harms are discussed as openly in Asia as they are in other jurisdictions. This session provides listeners with a fundamental understanding of problem gambling and discuss various responsible gaming program options for your operation.

Moderator:
Andy Nazarechuk, Ed.D., Dean, University of Nevada Las Vegas (UNLV) Singapore Campus

Panelists:
Davis Fong, Ph.D., Director of the Institute for the Study of Commercial Gaming, University of Macau
Panos Makridis, Responsible Gaming & Compliance Manager, Galaxy Entertainment Group

Down But Not Out: Marketing Strategies for Tough Economic Times

Rob — Mon, 13 Jul 2009 21:03:41 +0000

One-size-fits-all marketing has never been a successful strategy. In these trying times, creative and efficient marketing efforts are especially important. In this podcast episode, learn how technology can be used to introduce a casino to potential customers—whether via the internet, instant messaging or other similar channels—in a cost-efficient manner. Experts also discuss the evolution of gaming customers: who they are, what they want, and how customer service can differentiate your casino.

Moderator:
Stuart H. Mann, Dean, William F. Harrah College of Hotel Administration, UNLV

Panelists:
Andy Jeon, Marketing Consultant, Kangwon Land
Ben Lee, Managing Partner, IGamiX Management & Consulting Ltd

Keys to Success: Sustainable Growth in the Casino Industry

Rob — Mon, 13 Jul 2009 20:57:05 +0000

While the Asian gaming market is large and diverse, there’s much more to consider in developing a new casino than just building a venue and opening the doors. During this session, presenters identified emerging markets in Asia and walked attendees through the finer points in a development process: understanding the political and cultural differences in various new markets; developing profitable projects in economically challenging times; investing for the cultivation of a sustainable business model, and more.

Presenter:
Ciaran Carruthers, Chief Operating Officer, StarWorld Hotel & Casino

Status Check: Where Do We Go From Here?

Rob — Mon, 13 Jul 2009 20:56:10 +0000

A global economic downturn, financial turmoil in the gaming industry and visa restrictions in a principal market—virtually all of these hot button issues are out of your control. In this podcast episode, learn how to cope by concentrating on internal organization and practices. Understand why and how highly effective management teams concentrate on quality, not quantity; why cost-cutting can make sense when you emphasize green practices; and how this hard time can prepare us for good times ahead.

Presenters:
Andy Nazarechuk, Ed.D., Dean, University of Nevada Las Vegas (UNLV) Singapore Campus
Ricardo Siu, Ph.D., Coordinator of the Gaming Management Program, University of Macau