The modern food and beverage portfolio creates more than just a tool to feed your hungry guests. Learn why F&B directors should work closely with casino operations executives to maximize everyone’s revenue potential. Experts reveal effective ways to strategically couple your product offerings. Whether it is innovative comp programs, unique marketing opportunities, or creating casino F&B events featuring celebrity chef book signings or VIP dinners, a well-aligned F&B strategy will be a value-added proposition for the casino.


Moderator:
Michael Coldwell, Managing Partner, BRAINtrust Marketing + Communications

Speakers:
Mike Holtzman, President, Profitable Food Facilities
David Schwartz, Director, Center for Gaming Research, University of Nevada, Las Vegas (UNLV)
Steve Weitman, Vice President, Food & Beverage, Wynn Las Vegas