Managing the Scam Factor: Casino Promotions

Gaming properties use a variety of marketing promotions—including guest comps, prizes, bonus points, free slot play and more—to encourage more visits to their casino. This session explains how some casinos are wasting or losing money due to programs that are purposefully mismanaged or attacked by dishonest employees and unscrupulous customers. Presenters discuss the basic components of a promotion protection plan, how to establish a protection committee and what the committee should review on a routine basis.
Moderator:
Derk Boss, CPP, CFE, CSP, Principal, DJ Boss and Associates
Speakers:
Jessie Beaudoin, Senior Director of Surveillance, Hard Rock Hotel & Casino Las Vegas
John Chuvala, CPP, Associate Professor, Law Enforcement and Justice Administration, Western Illinois University
Craig Greene, SFounding Partner, McGovern & Greene LLP
Abe Martin, Surveillance Manager, Chinook Winds Casino Resort