The Entire Package: Player Tracking Beyond the Casino Floor

As the gaming industry evolved, operators came to recognize the importance of player tracking and rating on the casino floor, but as the percentage of revenue produced by non-gaming amenities has steadily increased, casino management systems also have expanded to track and rate patrons off the casino floor. This panel discussion explores the various technologies available for player tracking and offer ways to help you determine the best set-up for your operation and drive additional revenue through your facility.
Moderator:
Roy Student, President, Applied Management Strategies
Speakers:
John Acres, Founder & CEO, Acres-Fiore Inc.
Mark Birtha, Vice President Development / Project Manager, Marriott Las Vegas
Jeff Cohn, Director of Software Development, Konami Gaming, Inc.
Tom Doyle, Vice President-Product Management, Bally Technologies, Inc.
Shridhar Joshi, Vice President, Global Product Strategy, WMS Gaming, Inc.